Voter contact best practices
The following trainings are best used for preparing volunteers to be ready for campaign work. They can be used to train yourself on best practices, or to train new volunteers. The first five trainings are available in both Spanish and English, and at the end of the page, we conclude with an introduction to relational voter turnout.
2018 Campaign Organizing Bootcamp
Personal story
In this training participants will: 1) Analyze the underlying reasons why engaging in persuasive conversations is difficult, both individually and interpersonally; 2) Apply the theory of Knowing Your Why to people participants will talk to in your organizing work; and 3) Use the Challenge, Choice, Outcome, Ask framework to develop personal stories.
- Powerpoint slides English
- Slides pdf English
- Powerpoint slides Spanish
- Slides pdf Spanish
- Training outline English
- Worksheet pdf English
- Worksheet docx English
- Worksheet pdf Spanish
- Training recording English
- Training recording Spanish
Persuasion conversations
In this training participants will: 1) Learn the framework for effective persuasion conversations; 2) Practice using the framework for talking to undecided voters, and 3) Feel motivated to apply the framework to organizing work.
- Powerpoint slides English
- Slides pdf English
- Powerpoint slides Spanish
- Slides pdf Spanish
- Training outline English
- Worksheet pdf English
- Worksheet pdf Spanish
- Training recording English
- Training recording Spanish
GOTV conversations
In this training, participants will: 1) Internalize and apply the GOTV framework for effective conversations when talking to sporadic voters; 2) Examine GOTV best practices; and 3) Feel excited to implement these practices with voters in your community.
- Powerpoint slides English
- Slides pdf English
- Powerpoint slides Spanish
- Slides pdf Spanish
- Training outline English
- Worksheet docx English
- Worksheet pdf English
- Worksheet pdf Spanish
- Training recording English
- Training recording Spanish
Staging locations
In this training participants will: 1) Learn the framework for effective persuasion conversations; 2) Practice using the framework for talking to undecided voters, and 3) Feel motivated to apply the framework to organizing work.
Digital organizing
In this training, participants will: 1) Understand the unique role social media can play in sharing the story of organizing online; and 2) Be able to tell the story of organizing work on social media.
- Powerpoint slides English
- Slides pdf English
- Slides pdf Spanish
- Training outline English
- Worksheet pdf English
- Worksheet pdf Spanish
- Training recording English
- Training recording Spanish
2018 Relational Voter Turnout
Relational voter foundations
This video and guide walk through the foundations of motivating your network to vote in elections. There are plenty of reasons why someone might not vote or be civically engaged, but there are just three main reasons why people are: (1) Because they can, (2) because they want to, and (3) because someone asked them to. And that last one is the one we’re focusing on here. But asking works better if the person being asked knows the person doing the asking. In fact, research shows that it’s more than twice as effective. Watch Part 1 for context on the concept of relational organizing and why organizers across the country should use it.
Relational voter application and practice
This video and guide walk you through the steps of putting relational voter turnout into practice. Now that you know what relational organizing is, why it works, and how it can help overcome some of the challenges of low civic engagement, this video will walk you through the steps you’ll need to put it into practice. Learn how to prioritize the right people in the right places, what to say, and some best practices for making an impact in your community.